23andme.com
"...a web-based service that helps you read and understand your DNA. After providing a saliva sample using an at-home kit, you can use our interactive tools to shed new light on your distant ancestors, your close family and most of all, yourself."
Commentary:
- My Genome, Myself: Seeking Clues in DNA, New York Times, November 2007
- 23andMe Will Decode Your DNA for $1000. Welcome to the Age of Genomics, Wired Magazine, November 2007
- Welcome to the Future, Portfolio, November 2007
- The Buffett Mystery, Fortune, May 2007
- Are Home Genome Tests a Step Away from Eugenics?, Alternet (Annalee Newitz), December 2007
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